Rinsed Introduces Two New Tools to Help Car Washes Boost Loyalty and Customer Engagement

Rinsed has released two new features designed to help car washes keep customers coming back: the Rewards Loyalty Program and the Customer App. Each tool supports a stronger connection with customers, whether it’s through meaningful rewards or the ease of membership management on a mobile device—and they’re even more powerful when used together, creating a unified experience that keeps customers engaged.

Reward Customers in Ways That Grow Your Business

The Rewards Loyalty Program, now included with The Car Wash CRM, makes it easy to encourage the behaviors that matter most to your business—like referrals, promotional participation, or hitting membership milestones. Operators can customize how points are earned and redeemed, and customers can use those points for things they’ll actually value, like a free wash, a discounted month of membership , or even a complimentary service like an oil change, when applicable.

Through this program, you can:

• Reward both retail and member customers
• Customize earning rules and redemption options
• Run birthday promos, opt-in bonuses, and referral rewards
• Make it easy for customers to see and use their points through the customer portal and app
• Grant discretionary points to surprise and delight customers or turn a less-than-perfect experience into a positive one

“This program gives operators a more flexible way to build loyalty,” said Hank Fichtner, Head of Product at Rinsed. “It’s about rewarding the actions that drive real results, while keeping the setup simple and the experience easy for customers to manage.”

Make Membership Access Instantly Available With the Customer App

The Customer App helps your wash stay front and center on your customers’ phones. It can be installed directly to the home screen—no app store required—and gives members instant access to manage their plan: updating payment info, viewing billing history, or switching plans in just a few taps. 

It also opens up a new way to reach your customers through push notifications, allowing you to bypass inbox clutter and deliver reminders about expiring cards, loyalty points earned, or special offers.

The Customer App is available as an add-on to The Car Wash CRM product.

Join the Live Demo on May 21 at 12pm ET

To see how both features work and how they can help your wash drive more repeat visits, join Rinsed for a live demo. You can register here: https://bit.ly/rinsed-loyalty